Cochago vs Smith.ai

Smith.ai is a general-purpose virtual receptionist with human agents. Cochago is an AI front desk built specifically for the trades. Here is how they compare for HVAC, plumbing, and electrical businesses.

Smith.ai is a trademark of Smith.ai Inc. Cochago is not affiliated with or endorsed by Smith.ai. Information about Smith.ai is based on publicly available sources and may change. Visit smith.ai for current details.

Last updated: November 5, 2026. Pricing and features may have changed since this comparison was written.

Pricing Model

Smith.ai uses per-call and per-chat pricing. See smith.ai/pricing for their current rates (as of November 2026).

Cochago uses flat-rate pricing: $399/month for Answer, $799/month for Book. No per-call fees.

Appointment Booking

Smith.ai can take messages and transfer to your team. Booking appointments typically requires your team to call back.

Cochago books appointments directly. The AI assistant offers specific open slots from your Google Calendar and confirms the booking on the spot.

Emergency Detection

Smith.ai uses human judgment to identify emergencies.

Cochago detects emergencies automatically with keyword matching. When a caller mentions no heat, flooding, or sparking, the AI flags it immediately and texts your on-call tech.

Industry Focus

Smith.ai serves many industries with general-purpose virtual receptionists.

Cochago is built specifically for the trades. The AI knows service types, common problems, and emergency keywords for HVAC, plumbing, electrical, and roofing.

Setup Time

Smith.ai typically requires onboarding calls and training.

Cochago takes about 5 minutes. Paste your website URL, and the AI learns your business automatically.

AI vs Human

Smith.ai uses human receptionists.

Cochago uses AI. The AI always identifies itself as an AI assistant at the start of every call. This enables 24/7 coverage with instant response times.

The Bottom Line

Smith.ai works well for businesses that want human receptionists.

Cochago is built for trades businesses that need real appointment booking, emergency detection, and flat monthly pricing.


Sources: smith.ai, smith.ai/pricing. Accessed November 2026.

Frequently Asked Questions

Does Cochago use human receptionists?

No. Cochago uses AI. The AI assistant always discloses that it is AI up front. This allows 24/7 coverage with instant response times.

Can I switch from Smith.ai to Cochago?

Yes. Start a 30-day free trial with Cochago while you wind down your Smith.ai account. Setup takes 5 minutes.

Try Cochago Free for 30 Days